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Bigger Entertainment Founder Steven Cooper Finally Reveals Why He Abandoned Shiba Inu (SHIB)

Steven Cooper, the founder of Bigger Entertainment, the first-ever crypto record label, has shared the reason behind his decision to abandon the fast-growing dog-themed crypto project, Shiba Inu (SHIB).

On 1st April 2022, Cooper’s farewell tweet was treated like the usual “April fool” by the teeming Shiba Inu community members. Despite noting that he was serious about abandoning the community, many SHIB enthusiasts couldn’t believe it was real until he started deleting his SHIB-related tweets on his personal account and the company’s Twitter handle.

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What Made Him Abandon Shiba Inu (SHIB) Project?

Although Steven Cooper has been taking action without sharing more information about the reason for dissociating himself and the company from Shiba Inu (SHIB), he has finally spoken with International Business Times (IBTimes) in a series of DMs on why he left.

According to IBTimes, his decision to abandon the crypto project came after a recent Discord call with Shiba Inu developers. He said the call was about a deal for Bigger Entertainment to provide in-store playlists for Welly’s, the blockchain-based fast-food chain in Naples, Italy, which sealed a partnership with Shiba Inu in February 2022.

Steven Cooper noted:

“They reached out to us to make that deal. That’s why we were invited to this Discord group.”

Cooper stated that the call didn’t go well. He said he met with lots of accusations, coupled with hatred for allegedly sharing too many questions publicly and being too petty with Shiba Inu (SHIB).

Read Also: Shiba Inu Team Unveils “Shib : The Metaverse”. What Is Its Significance? Details

Cooper who is nearing 40 said all the developers behind avatars are from “what felt like young 20-somethings”, adding that “During this call, many things were brought up that were concerning to us. We were freely told how much Bone was cashed out from Shibaswap, where the direction of burns was going, etc.”

According to IBTimes, Cooper was shocked by the attitude of the Shiba Inu team during the call. He said, “Between the information shared, the tone of the conversation, being cursed out, and no regard for community burn efforts, we decided it was best to disassociate completely.”

“They were asking me what other coins I was promoting, why I was working with this (particular) person, why I’m being petty with Shib, etc. I had no involvement in any of it and was blindsided. Felt like a scare tactic,” he added.

He said they also threatened to denounce him if he fails to tell the truth. According to Cooper, he’s totally unaware of all the allegations leveled against him. He added that he was labeled as a scammer during the Discord call.

Bigger Entertainment founder noted:

“it pains me to be labeled as a scammer and be accused of lack of transparency when it feels like the [Shiba Inu] team hides behind avatars, doesn’t share financials with the public, etc.”

Read Also: Shiba Inu Loses Over 30,000 Holders in a Single Day, but ETH Whales Keep Accumulating SHIB: Details

In the course of the conversation with IBTimes, Cooper disclosed that Bigger Entertainment was never paid for its services while working with the Shiba Inu team.

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He said they were just “community members who had large investments and wanted to see [Shiba Inu] rise. We have never been supported by the dev team.”

“All in all, I don’t really want the drama from this, but feel it’s important that the community know the way they (the dev team) treat others.”

In conclusion, Cooper’s experience, IF TRUE, shows the need for regulation and transparency in the crypto community, where crimes from rug-pull schemes and money laundering thrive, and where developers are majorly answerable to nobody.


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Tobi Loba
Tobi Loba
Tobi Loba is a passionate writer with a vast interest in the stock market. She joined the crypto ecosystem about three years ago and has written lots of ebooks and articles in relation to cryptocurrency and blockchain projects. Tobi Loba earned her degree at the University of Ibadan.
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