In a recent video shared by crypto commentator AllInCrypto (@RealAllinCrypto), Evernorth CEO Asheesh Birla discussed the growing institutional interest in XRP and how the company is expanding access to the token.
Birla’s comments underline the increasing mainstream adoption of XRP through regulated and simplified investment channels.
⚡ Evernorth CEO @ashgoblue with Nasdaq on how strong institutional interest is for $XRP and how Evernorth will widen acsess as the largest digital asset treasury for the token. pic.twitter.com/rCSVwfUuU0
— ALLINCRYPTO (@RealAllinCrypto) January 20, 2026
Making XRP Accessible to Institutions
During the Nasdaq interview, Birla emphasized that Evernorth provides a straightforward way for both institutions and public markets to gain exposure to XRP. “Evernorth provides an easy way for institutions and the public markets to gain exposure to XRP, the digital asset underpinning Evernorth’s digital asset treasury,” he stated.
Birla noted that prior access to digital assets required significant technical knowledge, including custody, security, and compliance management. These challenges limited adoption to a small segment of investors willing to manage the complexities themselves.
Evernorth removes these barriers by offering exposure through its XRPN stock. When it goes public in Q1, it will give investors easy access to the asset without handling the underlying infrastructure. Evernorth is planning the largest institutional XRP treasury in the world, further solidifying its position as a leading institutional gateway to the token.
Addressing Infrastructure Gaps
Birla noted that infrastructure gaps still exist in cryptocurrency. However, investors can gain exposure to XRP simply by buying Evernorth’s stock, while the company handles compliance and technical requirements.
He pointed to Evernorth’s operational expertise, noting that his team has been developing blockchain products since 2013. This long-standing experience positions the company to handle compliance, security, and technical complexities, effectively packaging the operational burden into a single investment vehicle.
Growing Public Market Interest
The interview also touched on recent XRP ETF activity. Birla observed that XRP ETFs have recently set new records, indicating strong public market demand for regulated XRP exposure. This development signals a broader shift as more regulated investment products become available.
By leveraging Evernorth’s infrastructure, public and institutional participants can now engage with XRP without needing to navigate complex compliance or security requirements.
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Implications for XRP Adoption
Evernorth’s approach strengthens XRP’s position as a mainstream digital asset. By combining regulatory compliance with operational expertise, the company allows investors to participate in XRP’s growth while reducing traditional barriers associated with digital asset investment. The strategy could also contribute to XRP’s liquidity and market visibility, reinforcing its role as a key token in the evolving financial ecosystem.
Institutional exposure to XRP through Evernorth represents a notable step in integrating the token into mainstream finance. As public and institutional demand continues to rise, solutions like XRPN provide a clear pathway for regulated and simplified access, potentially driving adoption and market activity for XRP.
Disclaimer: This content is meant to inform and should not be considered financial advice. The views expressed in this article may include the author’s personal opinions and do not represent Times Tabloid’s opinion. Readers are advised to conduct thorough research before making any investment decisions. Any action taken by the reader is strictly at their own risk. Times Tabloid is not responsible for any financial losses.
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